Spark Experience DNA

Bose: UX Research

Bose is known worldwide for the best in sound systems. To stay ahead of the competition, they turned to SPARK for the best in user research.

The Challenge

In the music industry, change marches at a rapid tempo. In order to create superior listening products, Bose must be able to anticipate changes in music consumption patterns.

Fortunately, this sound thinking led Bose to SPARK.

The Approach

SPARK performed contextual and longitudinal research methods to create actionable user personas, and cutting-edge design concepts.

The Outcome

We’d love to tell you all the juicy details but we’re under a strict NDA. Best to visit your local Bose retailer and keep an eye out for the latest from the greatest sound system manufacturer in the world.

SPARK + Bose. Sounds like a winner.

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