Bose: UX Research
In the music industry, change marches at a rapid tempo. In order to create superior listening products, Bose must be able to anticipate changes in music consumption patterns.
Fortunately, this sound thinking led Bose to SPARK.
SPARK performed contextual and longitudinal research methods to create actionable user personas, and cutting-edge design concepts.
We’d love to tell you all the juicy details but we’re under a strict NDA. Best to visit your local Bose retailer and keep an eye out for the latest from the greatest sound system manufacturer in the world.
SPARK + Bose. Sounds like a winner.